What Does an AV Production Company Do?

When people hear “AV production,” they often think it just means microphones and speakers. In reality, a professional AV production company plays a much bigger role in making an event successful. From planning and design to execution and support, AV production is what ensures your event looks, sounds, and feels professional.

At Alternative Productions, this is exactly what we do—help events run smoothly while elevating the overall experience for both organizers and audiences.

1. Event Planning & Technical Consultation

AV production starts long before event day.

At Alternative Productions, we work closely with clients, event planners, and venues to understand:

• The type of event you’re hosting

• Your goals (presentations, entertainment, branding, engagement)

• Audience size and room layout

• Budget and timeline

From there, we design a custom AV plan that supports your event—not a one-size-fits-all equipment package. Proper planning helps eliminate surprises and ensures everything is aligned before load-in even begins.

2. Audio: Making Sure Everyone Can Hear Clearly

Professional audio is about clarity, balance, and consistency—not just volume.

Alternative Productions provides:

• Handheld, lavalier, and headset microphones

• Speaker systems properly sized for the space

• Audio mixing for speakers, panels, and performers

• Playback for videos, walk-on music, and cues

Clear, professional sound ensures your message reaches every attendee, from the front row to the back of the room.

3. Video & Visual Presentation

Visuals are often the focal point of modern events.

Our video services include:

• Projectors and LED video walls

• Screens and display solutions

• Seamless switching between slides, videos, and live cameras

• Proper formatting and playback of content

Alternative Productions ensures presentations look sharp, videos play flawlessly, and branding is displayed exactly as intended.

4. Lighting Design

Lighting does more than illuminate—it sets the tone.

Alternative Productions designs and delivers:

• Stage and speaker lighting

• Uplighting and accent lighting for décor and branding

• Dynamic lighting for entertainment segments

• Timed lighting cues that follow the flow of the event

The right lighting can transform a space and elevate the overall production value.

5. Setup, Live Operation & Teardown

On event day, our team handles every technical detail, including:

• Equipment load-in and setup

• System testing and rehearsals

• Live operation throughout the event

• Real-time troubleshooting

• Teardown and load-out

With Alternative Productions managing the technical side, clients can focus on their guests and content—not cables and equipment.

6. Live, Hybrid & Virtual Event Support

In addition to live events, Alternative Productions supports:

• Live streaming

• Hybrid events with in-person and virtual audiences

• Remote presenters and video conferencing

• Event recording for post-event use

These events require careful planning and experienced technicians to ensure a seamless experience for everyone involved.

Why Work With Alternative Productions?

Hiring a professional AV production company isn’t just about equipment—it’s about expertise.

Working with Alternative Productions means:

• Less stress for event organizers

• Fewer technical risks

• Higher audience engagement

• A polished, professional presentation

• A team that understands how events actually run

  
  

Whether you’re planning a corporate meeting, conference, gala, or live event, a professional AV production company is an essential partner. At Alternative Productions, our goal is simple: make sure your event looks great, sounds great, and runs smoothly from start to finish.

If you’re planning an upcoming event and want to work with a team that understands both the technical and creative sides of AV production, Alternative Productions is here to help.